SummerBreak_Coach_Pass
00:06
SummerBreak_Coach_Pass
00:06

NFL

Summer Break

NFL preseason brand film. Not a highlight reel. A locker room film shot like a feature — tight faces, low angles, teal shadows — cut against night game footage where the smoke sits heavier than the score. We graded the tension, not the sport. Red jerseys against cold light. The season starts in the silence before the whistle.

Industry

Broadcast

Project release

Introduction

SummerBreak_HypeShoot_02
00:02
SummerBreak_HypeShoot_02
00:02
SummerBreak_FieldPlay_12
00:03
SummerBreak_FieldPlay_12
00:03
SummerBreak_FieldPlay_12
00:03
SummerBreak_FieldPlay_12
00:03

The brief said preseason. The footage said something else. Locker room portraits shot on anamorphic. A coach holding a football like it owes him something. Night game coverage through smoke and stadium haze. This was not recap footage. It was a narrative waiting to be assembled.

[ SNAP ],
Noun
  1. 01. The moment before everything on the field moves.

  2. 02. Also the sound an editor makes at page 30 of a brand deck.

Two worlds. The locker room and the field. We kept them separate in the grade and let the edit bridge them. Inside: teal shadows, low ceilings, faces through facemasks and dreads. The camera sat low and close. Every portrait runs tight — eyes, visors, tape on hands. We graded skin dark and honest. No fill light correction, no lift on the shadows. If the room was dim, the film is dim. The red jerseys are the only saturated element. They pull your eye through every frame like a thread. Outside: night game. Smoke drifting through stadium lights. Motion blur on contact. We desaturated the field and let the haze do the grading — teal-green atmosphere, silhouettes emerging from fog, helmet reflections catching sodium. The action cuts are fast but the moments between plays run slow. A player standing still in smoke. A coach watching from the sideline. The edit breathes where the game does not.

[ SNAP ],
Noun
  1. 01. The moment before everything on the field moves.

  2. 02. Also the sound an editor makes at page 30 of a brand deck.

Two worlds. The locker room and the field. We kept them separate in the grade and let the edit bridge them. Inside: teal shadows, low ceilings, faces through facemasks and dreads. The camera sat low and close. Every portrait runs tight — eyes, visors, tape on hands. We graded skin dark and honest. No fill light correction, no lift on the shadows. If the room was dim, the film is dim. The red jerseys are the only saturated element. They pull your eye through every frame like a thread. Outside: night game. Smoke drifting through stadium lights. Motion blur on contact. We desaturated the field and let the haze do the grading — teal-green atmosphere, silhouettes emerging from fog, helmet reflections catching sodium. The action cuts are fast but the moments between plays run slow. A player standing still in smoke. A coach watching from the sideline. The edit breathes where the game does not.

[ SNAP ],
Noun
  1. 01. The moment before everything on the field moves.

  2. 02. Also the sound an editor makes at page 30 of a brand deck.

Two worlds. The locker room and the field. We kept them separate in the grade and let the edit bridge them. Inside: teal shadows, low ceilings, faces through facemasks and dreads. The camera sat low and close. Every portrait runs tight — eyes, visors, tape on hands. We graded skin dark and honest. No fill light correction, no lift on the shadows. If the room was dim, the film is dim. The red jerseys are the only saturated element. They pull your eye through every frame like a thread. Outside: night game. Smoke drifting through stadium lights. Motion blur on contact. We desaturated the field and let the haze do the grading — teal-green atmosphere, silhouettes emerging from fog, helmet reflections catching sodium. The action cuts are fast but the moments between plays run slow. A player standing still in smoke. A coach watching from the sideline. The edit breathes where the game does not.

SummerBreak_CloseUp_Segment
00:07
SummerBreak_RunOut_Grading
00:07
SummerBreak_RunOut_Grading
00:07
SummerBreak_Grading
00:08
SummerBreak_IG_4x5_Shot_2
00:05
SummerBreak_IG_4x5_Shot_2
00:05

One preseason. Two locations. Night game footage that looked like a film set nobody built on purpose. Below is what shipped before the schedule dropped.

Numbers

/ From the project

Numbers

/ From the project
  • Spots delivered
    Spots delivered
  • Platform versions
    Platform versions
  • Edit days
    Edit days
  • Resends
    Resends
SummerBreak_Main_TV_Master
00:28
Operating
US & Canada
Globally
Australia
Based
Europe
In
Asia
London
Africa

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